IRON MOUNTAIN - A Pet Idol contest is being held by The Daily News Newspapers in Education Program.
"This is the third year we've done this contest," said Circulation Manager Jennifer Flynn. "It will allow readers to choose their favorite pet from submitted photos."
Flynn added she thought this would be a fun contest to do again this year after a few years break. The sweepstakes begins today with the first round of voting beginning on Jan. 31.
Jennifer Lindstrom Photo
A Pet Idol contest is being held by The Daily News Newspapers in Education Program. Ruby Tuesday, an American Pit Bull Terrier owned by Jennifer Lindstrom of Aurora, Wis., is shown with Lindstrom’s nephew, Taylor Martin of Aurora.
"Everybody loves their pets so much, and it's a fun way to raise money for NIE," Flynn said. "It's something everyone is interested in because almost everyone has a pet."
The first place winner will be featured with their owner in The Daily News, along with receiving a prize package; their pet will also become the mascot of the Newspaper in Education program for the 2014-15 school year.
Prizes will also be awarded to second and third runners up. Prize packages consist of pet-related items donated from local businesses.
Pets can vary from a bird to a mouse to a dog, cat, horse or any other animal, Flynn said.
There is a donation of 25 cents per vote. There is no limit to how many votes can be cast for a pet. Ballot stuffing is encouraged, she said.
All proceeds generated will go to help fund the NIE program.
The sweepstakes will consist of three voting rounds.
All contestants will be included in the first round. Then half of the contestants with the lowest amount of votes are eliminated after each round until the final round. Contestants with the highest votes continue to the next round.
All votes will carry forward into each round.
Pet photos and ballots will be available for viewing at www.ironmountaindailynews.com, via the Pet Idol link. Additional ballots will be available at The Daily News office at 215 E. Ludington St. in Iron Mountain.
In the event of a tie, newspaper employees will conduct a tie-breaker. All decisions made are final and donations are non-refundable.
To participate, readers must submit a photo of their living pet; no "In Memoriam" entries will be accepted. There is a $5 donation per entry.
Entrants can be any animal. Photos must be of good quality, in black and white or color, but at least 3-inches by 5-inches in size. The Daily News reserves the right to refuse any photo they deem to be unsuitable.
By entering a photo, permission is given to submit the owner and pet's information in the contest.
The Daily News and Powers Printing employees and their immediate families are not eligible to win the contest.
Entry forms must include owner's name, address and phone number, along with the name of the pet. Photos can be picked up at The Daily News office at the end of the sweepstakes.
Participation means entrants agree they are bound to the official rules and all decisions made regarding the sweepstakes made by The Daily News.
Printable entry forms and voting ballots will be available on The Daily News website and at the office.
Ballots and donations can be dropped off or mailed to the newspaper by the deadlines posted. Entry forms and pet photos must be received by the close of business on Jan. 24.
Entries can either be mailed to: The Daily News, Attention Pet Photos, 215 E. Ludington St., P.O. Box 460, Iron Mountain, MI 49801 or dropped off at The Daily News office.
Votes for round one will be accepted from Jan. 31 until the close of the business day Feb. 14. Voting for round two will be from Feb 14 until the close of business Feb. 28.
Voting for the third and final round will be from March 3 until close of business March 14, and winners of the first, second and third place will be posted once all votes are tallied.
Winners will be announced in The Daily News.