The annual U.P. Fall Beer Festival will come to Marquette on Saturday, Sept. 12. Tickets go on sale today.

LANSING, Mich. — Tickets will go on sale at 10 a.m. Eastern time today at MiBeer.com for the 17th-annual U.P. Fall Beer Festival, hosted by the Michigan Brewers Guild, that takes place Saturday, Sept. 12, along the Lake Michigan shoreline in Marquette’s Mattson Lower Harbor Park.

General admission is 1-6 p.m. Eastern time, with the gates opening at noon for Enthusiast Members. Tickets are $55 per person in advance, or $65 on the day of the event.

Those wanting a VIP experience can purchase tickets that allow for an extra hour of beer sampling, $75 in advance or $85 the day of event. Admission is for those 21 or older with valid I.D. and take place rain or shine.

Formed in 1997, the Michigan Brewers Guild is the non-profit dedicated to promoting and protecting the local beer industry. With close to 300 member breweries, the Michigan Brewers Guild is a network of innovative and passionate brewers that serves as the recognized advocate for the Michigan craft beer industry. The guild hosted its first festival in July 1998 and today hosts four festivals that are produced for the industry, by the industry.

Michigan’s thriving brewing industry contributes more than 11,000 full-time jobs to the state, with a total economic impact of more than $1.6 billion. In terms of overall number of breweries, microbreweries and brewpubs, Michigan ranks eighth in the nation, supporting its title as “The Great Beer State.”