IRON RIVER — The Iron County Economic Chamber Alliance launched its revamped and redesigned iron.org website today.

The new website features a wide breadth of information and area links.

“The website redesign is the first step of our Tourism & Business Development Initiative funded through an MDARD Grant,” said Erika Lindwall, chamber director of the ICECA. “Some of those funds will be used to develop marketing materials and promote the website to get the word out to the world that Iron County is a wonderful place to live, visit and do business.”

The new website features tourism and relocation information, economic development resources, local event postings and a detailed business directory.

“A professional website like this is our calling card out in the digital world — and this is a site we can all be proud of,” said Paul Schuytema, executive director of the ICECA.

“We feel the website accurately captures the unspoiled beauty and potential of this wonderful place we call home,” said Lindwall. “Like all information-rich websites, it’s still a work in progress.”

The site’s menus are hierarchically organized based upon the most requested information from Iron County visitors.

The project is a culmination of a nearly year-long collaborative effort between My Hero Media, a local graphic design company owned by Austin Collins; local photographers Kevin Zini and Nina Graff; and a committee of ICECA staff and trustees including Abby Miller, Mike Stafford, Nate Clark, Schuytema and Lindwall.

The Iron County Economic Chamber Alliance is a Michigan 501(c)(6) non-profit, tax-exempt organization and is governed by a local board of trustees.

Funding for the ICECA comes from the support of many of Iron County’s governmental units, as well grant funding. The mission of the ICECA is to develop and steward a spirit of economic vitality that results in Iron County becoming a center of collaboration, innovation, investment, and entrepreneurial opportunity.

To see the new site in action, visit www.iron.org on any computer, tablet, or smart phone.